For those who haven't noticed, rumors are swirling that the internet is becoming a warmer, fuzzier place. This idea is…
So you need to advertise to pot smokers locally. How are you going to (ahem) "weed" out broader audiences from…
As new ways to advertise and market products in the social sphere continue to proliferate, it's important to keep track…
For the last 10 years, David Rogers has been the executive director of Columbia Business School's Center on Global Brand…
The New York Times announced plans to charge for web access to its content earlier this year, but it looks…
Wikipedia has spent a long time defending itself against more established reference materials, but now the user-generated encyclopedia is having…
The majority of consumers surveyed at bricks-and-mortar locations of Macy’s, The Gap, Best Buy and the Apple Store said they…