Google My Business Launches Short Names, Logo and Cover Photo
Recently Google announced a number of updates to Google My Business (aka GMB), helping making it easier for businesses to capture their identity within GMB. Helping them to get more out of Google Maps and their local listing on Google. You can now claim and create a short name, add welcome offers and promotions, as well as adding a cover photo and logo.
The Google My Business short name will make it easier for businesses to share their business profiles. Though this was announced a few months ago, it is still filtering through and not all business can create one. But I’m sure it will only be a matter of time before it is available to every business.
What is a GMB Short Name?
According to Google it is a unique shorter name that can be used to “represent your business name, brand, location or other description.”
Who can get a short name?
Any business that has verified their Google My Business account. Just bare in min that this is still a relative new feature and is still being rolled out, as a result not all business accounts will have access.
How To Add Google My Business Short Name
When you log into your Google My Business console, you will see if you have not already added your GMB short name as it says “Complete Your Listing” and in the box say “Add your profile short name” – see below image.
Google My Business Profile Short Name
When you click on “Add profile short name” the following pop up box will open where you can add your GMB short name url. Google normally offers a suggested name, but you can create your own.
Google My Business Profile Short Name
Once added, you will be able to see it on your dashboard.
Where to find your GMB Profile Short Name
Click the following link to view our GMB profile : SEO Bromley
Google also announced the following features:
Cover Photos : Businesses will be able to easily set their preferred profile cover photo
More Prominent Logo : Those businesses that have completed their main information (phone number, business hours, etc) will be able to display their logo at the top right-hand side of their profile
Photos : Businesses that upload photos will have them predominately displayed on a new dynamic module. An additional feature where you can add captions is coming
Offline Materials : Google are also launching a website where businesses can order and download custom assets, such as stickers, in order to help promote and market their business through GMB.
Have you created your Google My Business Short Name url yet?
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Paul Birkett
Blue Square Management are a web design and SEO Digital Marketing Agency based in Orpington and Bromley on the borders of South East London and Kent. We help businesses get more leads, increase sales and grow their businesses. Basically, Blue Square Management helps you get more phone calls and sell more products! We do by improving your search engine rankings and getting your found when people are looking for your products or services. We do this through online marketing, which includes SEO (Search Engine Optimisations), Local SEO, Web Design, PPC Management services, Online Reputation Management, Video Production Services, online Video Marketing and Social Media Marketing. Need help with your online marketing? Want more customers? Sell more products? Contact London & Kent's lead online digital marketing company, Blue Square Management to find out how we can help your business.