While there are other search engines out there, Google is by far the most popular, as well as the most comprehensive of them all.
Google Places is a free service offered by Google, to help business owners inform consumers about their hours of operation, products and services, special offers, and more. Your business can display photographs and videos on Google Places, and you can communicate with clientele and get important feedback that can help you improve your bottom line.
Google Places offers and additional service that places special tags that look like coupons over your business. Tags are a way to stand out to potential customers, and while they don’t improve SEO rank, they do create better perceived value. As of January, 2011, it is free to try Google Places Tags for 30 days, and the service costs a flat rate of $25 per month if you choose to continue using it.
According to the folks at Google, one in five internet searches are directly related to locations. Since Google places allows business owners the ability to update their offerings in real time, customers can find you and you have the opportunity to create a sense of excitement by adding special coupons just for customers who find you on Google Places. Add Google Places for smartphone users, and you just might see your business improve by leaps and bounds.
The bottom line is, your customers and potential new clients are looking for what they want on Google, and if you are there, you are going to be noticed. No one can pass up a great deal, so come up with a promotion, put it up on your Google Places Place Page, and watch the magic happen.
If you are having trouble optimising your Google Places or Google+ Local listing or its not showing up on Page 1 (in the top 7 local businesses), then call us today on 01689 602 248, as Blue Square Management specialise in getting businesses found using Google Places.