Yes, Facebook started as a way for college students to communicate – but it’s so much more than that now! If your business does not have a Facebook presence, you are making a major marketing mistake, and even worse, you’re probably paying more than you should to market your business. Facebook is an inexpensive way to reach a wide range of clients and truly connect with them.
With Facebook, you can broadcast catchy new marketing campaigns as soon as you think of them. You can let your friends and fans know about new products you have, and you can clue them in to an upcoming sale. You can give them a sense of pride for dealing with a local business. Whatever the case may be, Facebook can be your new best friend – literally.
Twitter is one of the best ways to keep your contacts updated about anything. Whether you’re changing your hours, running a lunch special, or offering a bargain on a repeat service for existing customers, tweeting to customers gives them an immediate reminder that you are thinking of them, and value them. It also gives you a platform for creating a feeling of immediate need, for whatever it is you’re offering, within your customers’ minds.
Find Someone To Manage Your Social Media
As the owner or manager of a small business, you have enough on your plate. You probably work long hours, and the last thing you want is one more task to take on – especially one that might seem completely foreign. Get a marketing company with a good reputation, like Blue Square Management, to take on the task of maintaining your social media marketing. You’ll reap all the benefits, and your return on investment will be incredible.