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Loyalty schemes don’t create loyal consumers, says Ipsos MORI

Customer loyalty schemes are not necessarily driving brand loyalty, according to a new report. Research conducted by The Logic Group…

14 years ago

Help us learn how you create and share your online content

We want to learn more about our publishers, so we've put together a very short survey to help us better…

14 years ago

Prominent ad bidders, buyers unite to create less marketplace confusion. But will it really help?

Here’s a quick quiz. What’s the difference between a demand-side platform (DSP) and a real-time bidding (RTB) platform? Can media…

15 years ago

Sorenson Media and SEO.com Partner to Create Best-of-Breed Video SEO Solution

Sorenson Media and SEO.com Partner to Create Best-of-Breed Video SEO Solution Leading Companies in Online Video Solutions and Search Engine…

15 years ago