In the midst of the global economic crisis, many small businesses are on the brink of closing down if not enough capital infusion is found. It is now even more difficult to get small business loans from banks, though. Ironically, the exact reasons why small businesses need such small business loans – the fact...Read More

For the last 10 years, David Rogers has been the executive director of Columbia Business School’s Center on Global Brand Leadership, focusing on branding issues for researchers and executives. Three years ago, the Center began the BRITE conference, an event focusing on how technology is transforming brand building. His latest book, “The Network is Your...Read More