Customer loyalty schemes are not necessarily driving brand loyalty, according to a new report. Research conducted by The Logic Group and Ipsos MORI found that 68% of consumers are members of supermarket loyalty schemes, but only 47% of those feel loyal to their supermarket. Overall 77% of the 2,000 British consumers surveyed are members of...Read More

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If you’ve been reading the headlines about the Kindle Fire lately, you might be surprised to learn that Amazon has already moved millions of units of its tablet and is now the proud creator of the best-selling Android tablet. Web usability guru Jakob Nielsen isn’t a fan, and went so far as to say that he...Read More