At the Local Search Association’s Search Starts Here conference in Boca Raton, today’s sessions kicked off with Google’s view of opportunities in local. As usual lately, this tied in closely with lots of trends and themes in mobile and social. Ursula Worth, Head of Directories and Web Hosting Partnerships, Google Nick Boos, Product Manager, Google...Read More

Which do you trust most as a source of advice on important issues? People tend to trust friends & family and the mainstream media far more than they trust websites & search engines. Vote All (1204)  friends & family 37.1% (+3.0 / -2.9) newspapers 32.5% (+3.0 / -2.8) search engines 19.3% (+2.6 / -2.4) social media websites 6.7% (+2.0 /...Read More

It feels like the folks at BIA/Kelsey and vSplash are trying to make me ill. Just a couple weeks ago, they released a set of alarming statistics about the (sorry) state of small business websites — things like 60 percent of them don’t even have a contact phone number on the home page. And on...Read More

How To Skyrocket Your Adsense Revenue Adsense is an advertising model created by Google which utilizes pay-per-click and pay-per-impression advertising which is beneficial to both advertisers and webmasters alike. For the advertiser Adsense is a very efficient way to get access to high volume targeted traffic by having their ads displayed on topically relevant sites....Read More

Local Search Association President Neg Norton and LSA board Chairman and SuperMedia CEO Peter McDonald addressed the membership of the Local Search Starts Here conference giving a state of the industry overview. One of the messages McDonald relayed to the membership was that great opportunity exists in the local search space and that industry players...Read More