The apps versus mobile websites debate isn’t going away any time soon. It’s not an either-or proposition, and companies that get too focused on picking a winner may lose sight of more interesting and important subjects that apps and the mobile web have created. For instance, instead of worrying about whether mobile websites will one...Read More

With literally hundreds of millions of consumers logging on to the internet and using social media every month, it’s no surprise that businesses have flocked to services like Facebook, Twitter and Pinterest. Whether they’re looking to hawk their wares or listen to what customers are saying about them, there are numerous social media use cases...Read More

Though the rumors have been predicting this for weeks, Google has officially announced the launch of Google Drive. For anyone who has used Dropbox before, Google Drive is pretty much the same in terms of storing documents. The key difference is that Google Docs is built into Google Drive so it’s easier to create and...Read More

At the end of 2011, we launched Digital Vision, a new grant program to allow aspiring thought leaders to conduct new research in the areas of advertising and marketing. Today we announce the five award winners selected from the scores of applications we received. These winning ideas will receive grants of up to $ 10,000...Read More

O2 is continuing to roll out plans to ‘surprise and delight’ customers with another personalised social media campaign for Valentine’s Day. The mobile operator has created a “digital Love Nest in the Clouds” to deliver Twitter users’ messages via YouTube videos, personally recorded by non-identical twin “O2 Cupids”. This builds on the success of its...Read More