For many in the tech community, Techmeme is one of the top places to turn when you want to discover the latest news. Launched in 2005, Techmeme was at first automated, but since 2008, it has employed human editors to curate the best tech news on the web. The idea: human involvement is necessary to...Read More
Coca-Cola has revealed that its Super Bowl ad campaign will involve two animated polar bears reacting in real time to action on the field. The drinks brand aims to connect with the estimated 60m TV viewers in the US who will be using a second screen while watching the game. Viewers will be able to...Read More
Netflix was once one of the highest-flying internet media companies around. That all changed in 2012 when its CEO, Reed Hastings, decided that the days of requesting DVDs by mail were numbered. The future of his business was streaming. To push consumers into the future, Hastings had to break ‘DVDs by mail’ and ‘streaming’ into...Read More
Welcome to our new weekly round up brought to you by the US Econsultancy team. These are some of the stories and links we’ve tweeted, posted, and passed around the office. What were you sharing this week? SOPA and PIPA Protest Takes It to the Streets in NYC [VIDEO] With most eyes on SOPA, we...Read More
Businesses may be tiring of services like Groupon, and overaggressive retailers may have bargained themselves into a less profitable holiday shopping season, but one thing is for sure: consumers love discounts. Who can blame them? The global economy nearly collapsed in 2008, and it’s been tough since then. Companies eager to separate consumers from their...Read More