Recruiting great employees can be a significant undertaking, and in some industries, such as technology, many companies are finding it downright difficult. But according to a survey conducted by Dice.com, there may be a way to find talent, and pass less for it: offer telecommuting. The online job search provider polled nearly 950 tech professionals...Read More
Cloud file storage and syncing service Dropbox is arguably one of the hottest startups in Silicon Valley. It recently hit two big milestones: 25m users, and 200m files saved each day, and appears to have a very bright future. But it also has a bit of explaining to do following a change to its Terms...Read More
Faced with the reality that viable businesses require revenue, more and more newspapers and magazines are erecting pay walls on their websites. But paid content isn’t a panacea, and it’s far easier — and more comfortable — to erect a pay fence. Case in point: the New York Times, whose new pay wall features enough...Read More
Social Games like Farmville attract more active players than top TV shows in America have viewers. If engagement (recency, frequency, duration, virality and ratings) is factored in, it becomes even more obvious that social games are the new mass market medium. The key to their success lies not only in the power of the Facebook...Read More
As chief operating officer of DoSomething.org, Aria Finger is tuned in to what it takes to get the attention of young people. We talked with her recently about how the organization approaches its partnerships with brands and how it uses an integrated online and offline marketing strategy to inspire volunteerism. Describe what DoSomething.org does...Read More