For many industries, digital technology is both destroyer and savior. Take the newspaper and music industries, for instance. The internet is frequently blamed for their demise, yet new technologies are also expected by many to help save them. When it comes to how digital is killing and saving established industries, book publishing may not grab...Read More

If you ever lamented the fact that Google never seemed to penalize big brands for their shady SEO practices, 2011 has been an interesting year. Faced with increasing criticism over the quality of its search results, Google has started cracking down on some big names. Last week, for instance, it took action against J.C. Penney...Read More

You’d think that after being caught red handed copying Google (or not), the engineers at Bing would come up with something original. But copying Google is just far too easy. Sarcasm aside, Bing announced yesterday that it has added new personalization and localization features closely resembling similar features Google has had in place for some...Read More

OpenX became a player in the ad serving market by offering free and open-source versions of its ad serving technology. But the online ad market is growing in sophistication, and larger advertisers are increasingly buying ads from a wider variety of sources, such as DSPs. Yesterday, in a bid to compete head-on with ad serving...Read More

In the age of Personal Branding, or Micro-Celebrity, quickly giving visitors to your profiles an all important nugget about who you are is very important.  Okay, I admit it, coming from a tagline professional like me, that headline might sound just a tad self-serving, and maybe it is, but there’s more than a shred of...Read More