Consumers today love a good deal, and the internet is often the best place to find one. Because of that, the internet can be a cut-throat environment for retailers. With just a few clicks, it’s possible for consumers to find the best price for just about any given product and if your company isn’t the...Read More

With movies from Netflix, games from ESPN, music from Last.fm, and status updates from Twitter, Microsoft has evolved the Xbox 360 into a premium content delivery device, not just a game console. Now, with its new Kinect motion-controller system, the company has the means to turn the Xbox 360 into a hyper-targeted ad platform. After...Read More

So email’s becoming obsolete, huh? Facebook COO Sheryl Sandberg said as much last June. And of course, everyone knows younger users don’t even use email anymore. (Let’s just ignore the fact that you can’t open a Facebook account without an email address). Now, Facebook’s set to announce Project Titan on Monday, which is almost universally...Read More

The battle to bring the internet to the small screen is heating up. And the fight to control when and how the internet is brought to the small screen is heating up too. After finding Google TV blocked by a number of television networks, a Google product manager for Google TV recently stated that the...Read More

Nielsen says people are spending more time online playing games than sending email – bringing new meaning to the phrase “everyone is a gamer.” How can marketers use the increase in gameplay to their advantage? For e-tailers, the goal should be to add gaming elements to the purchase process, also called “gamification.” That can be...Read More