Internet Marketing Ninja Jim Boykin has promoted link building since before I even knew what SEO was. Nearly a decade later so many things have changed in SEO (including renaming We Build Pages to Internet Marketing Ninjas), but he still sees links as a key SEO driver (as do I). I recently interviewed him about...Read More
Are Your Social Media Efforts Worth The Money? This infographic recently released by Radian6 dives into how online marketers are currently measuring social media results as well as questions many marketers are asking. Some of the highlights include: Equation for determining ROI Customer Engagement Importance of ROI 3 Rules for Building Business Relationships Building your...Read More
Directing for the Web 101 Workshop Form to register is here. When: Tuesday, April 10, 2012 from 7-8:30 PM How is directing an actor for the camera different than on the stage? What’s a good warm up for the actors to get everyone focused and communicating? How do I maintain an actor’s performance when I...Read More
Confession: I’ve spent more time doing social media marketing in the past three years than doing local SEO/marketing. (Maybe that’s why my GetListed.org Local University friends put me on the social media “beat.”) In my experience, Twitter is more of a mystery to small business owners than Facebook is; that’s probably because they’re already familiar...Read More
Online video and its providers have definitely made their presence known to the television industry, and we’ve seen several shows from YouTube and/or Revision3 get picked up by cable channels for TV distribution. Now, cable channels without a clear online video presence are looking for a way into the growing business, and acquisition appears to...Read More