Are you underestimating the power of online videos to grow your business?
In the below video, I’ll show you the importance of using online video marketing in your business.
2017 video marketing statistics you should know:
- Videos on landing pages increase conversions by 86%
- Emails that include video can increase click through rates by 90%
- Videos improve understanding of your product or service by 74%
- 75% of viewers visit the marketer’s website after view a video
- 100 million internet users watch videos online every day
- In fact, 1/3 of all the time users spend online is spent watching videos
- 80% of website visitors will watch a short video all the way through – while only 20% will read all of the written content
- 52% of consumers say that watching product videos makes them more confident in purchase decisions
- 64% of consumers are more likely to buy a product after watching a video about it
- Online videos are shared 1200% more than text and links combined
- It is 50x easier to achieve a page 1 ranking on google with a video
- The information retained in one minute of online video is equal to about 1.8 million written words
- The average user spends 88% more time on a website with video
But videos are not limited to your website…(2017 YouTube stats and facts continued):
- Did you know that YouYube is the 2nd largest search engine online – right behind Google?
- More than one billion users visit YouTube each month
- More than 6 billion hours of video are watched each month
- 300 hours of video are uploaded to youtube every minute
Videos & Mobile : Mobile Video Facts and Stats for 2017
As mobile usage continues to grow, so does online video…
- 50% of YouTube views are on mobile devices
- Mobile shoppers are 3 times more likely to watch a video than desktop and laptop users
- 92% of mobile video viewers share videos with others
- 33% of tablet owners watch one hour of video per day on their devices
Online Video Marketing Increase Sales
70% of marketers say that video performs better than other content for producing conversions…
Yet millions of small businesses still aren’t using them
Benefits of using online videos in your business
But as you can see, online videos can help you:
- Increase website traffic
- Increase phone calls and in-store traffic
- Build brand awareness
- Build authority and credibility
- Increase sales and conversions
By 2018, it is predicted that 79% of all internet traffic will be video…
Do you have your video marketing strategy in place?
If you are not using online video in your marketing strategy for you business, contact blue square management today, call us on +44 (0)1689 602 248 or email us.
Online Video Marketing Agency
Blue square management
9 grange road
Orpington
Kent
Br6 8ed
UK
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