According to research firm International Data Corporation (IDC), the Western European mobile phone market grew 7.5% year on year to 50.7 million units in 3Q10. Shipments of smartphones increased to 19 million units, 109% higher than the previous year’s third quarter, to represent 37% of total shipments. More and more users are moving to mobile...Read More

This is the third post in a series on optimising mobile websites for conversions. The previous two posts covered Content Prioritisation and White Space.In Summary: Buttons rule on mobile devices. The rule of thumb means that big, well spaced buttons with clear calls to action will likely result in more conversions.Before looking at how buttons...Read More