Accenture recently did a study on Video Over Internet Consumers and there were some pretty interesting findings in the report. Today I’m going to look at perceived problems with online video from the consumer standpoint which had some pretty surprising stuff. As always, I like to give you their methodology so you get an idea...Read More

Online recommendations are now considered to be more important than traditional word-of-mouth, according to a survey by Eccomplished. Almost a third (31%) of respondents said they had read an online review before making a purchase, compared to 23% who asked for advice from friends and family. A further 18% read comments on online articles, while...Read More

UK consumers spend 25% of their disposable income online, according to a new report from WorldPay. This is the highest percentage among European nations and is 2% more than the average US consumer. WorldPay’s Global Online Shopper Report found that the top three online spending categories for UK consumers are clothes (36%), food (33%) and...Read More

Customer loyalty schemes are not necessarily driving brand loyalty, according to a new report. Research conducted by The Logic Group and Ipsos MORI found that 68% of consumers are members of supermarket loyalty schemes, but only 47% of those feel loyal to their supermarket. Overall 77% of the 2,000 British consumers surveyed are members of...Read More

Festive shoppers should refrain from purchasing all their Christmas shopping online this year and instead look to the high street, the Forum of Private Business has said. fpb.org – Latest news articles from the FPBRead More