I’ve sat in on some really interesting customer experience talks over the past year or so. Most recently I participated in a roundtable at our Digital Cream event, moderated by Dr Mike Baxter, who asked the following question: “What’s the difference between the customer experience, and the user experience?” Mike defined as the former as...Read More

It’s no secret that delivering an excellent customer experience has a positive impact on conversion rates and revenue. Amazon is the perfect example of this. Its massive growth has been driven in no small part by its painless one-click payment system and excellent customer service. This infographic, produced by Monetate, shows that 73% of consumers would buy...Read More

(Cross posted on the Inside Search Blog) How often are you doing a Google search from your computer to find information about a place before going there? Now, next time you go to Google.com on your Android phone or iPhone, information about that place will be conveniently available under the new “Recent” icon. Calling, getting...Read More

The Forum of Private Business has expressed concern at government proposals to scrap mandatory work experience for GCSE pupils. fpb.org – Latest news articles from the FPBRead More

Many of you have opted in to receive our customized suggestions about your AdSense implementation. When publishers opt in to this communication, we regularly send them best practice tips that are relevant to their specific site, to help them optimize and earn more with Google AdSense. Take a look at how publisher Johnny Hayes now...Read More