Ever wondered why your lovingly designed email looks badly formatted and plain ugly when it arrives in your customer’s inbox? There’s a number of factors that cause emails to break, and its not always down to the email client. Litmus has put together this infographic to explain the journey emails take before they reach your...Read More

Mobile email is becoming more important for marketers, with 88% of people checking their email via mobile on a daily basis.  Despite this, many companies have yet to adapt to this trend. Our recent Email Marketing Census found that 39% had no strategy for mobile email, while 48% were unaware how many of their emails were...Read More

I stumbled upon a pretty cool infographic from Nielsen I thought I would share. It takes a look at media consumption on each screen for the past few quarters. There’s nothing alarming here, TV took a small dip and in 2011 vs 2010 and other stuff increased. We all knew it was happening but now...Read More

Over the past two years Our Social Times has hosted social CRM conferences in London, New York and Paris. It’s a fast-growing industry with many specialist themes, but the first question the speakers always get asked is: “How does social CRM differ from traditional CRM?”  With social CRM events in Frankfurt, Brussels and Paris looming,...Read More

It’s no secret that delivering an excellent customer experience has a positive impact on conversion rates and revenue. Amazon is the perfect example of this. Its massive growth has been driven in no small part by its painless one-click payment system and excellent customer service. This infographic, produced by Monetate, shows that 73% of consumers would buy...Read More