As chief operating officer of DoSomething.org, Aria Finger is tuned in to what it takes to get the attention of young people. We talked with her recently about how the organization approaches its partnerships with brands and how it uses an integrated online and offline marketing strategy to inspire volunteerism. Describe what DoSomething.org does...Read More
Do you know, I nearly gave this the headline ‘How to target women online’, but I thought I might be misleading the reader… Women outnumber men online, according to eMarketer research, and the proportion is growing. The number of female internet users has been gradually overtaking the number of men online since 2008. This changing...Read More
Small business in the Philippines for small entreprenuers had no market to sell their products but the government through the initiative of President Glora Arroyo has made possible market centers ran by cooperatives to distribute and sell products.Read More
