In the world of B2B online marketing, content and media have been used in a variety of forms to educate and persuade customers across long buying cycles with great success. Over the past few years I’ve heard from many B2B marketers that prospects are leading themselves through much of the initial phases of awareness, interest...Read More

Check out these SEO products: SEO & Social Media Marketing Guide Tactics And Strategies For Creating A Compelling, Search Engine-friendly Site Using Advanced SEO And A Traffic Generating Network Of Social Media Sites. No Hype, Just Facts And Details Showing ‘how To’ Execute From A 15yr. Marketing Professional. SEO & Social Media Marketing Guide SEO...Read More

The new book on internet marketing we’ve recently published, “Optimize“, has been very well received and I’ve been doing a number of interviews and speaking engagements (as you do) around it. One of the most common questions I hear concerns the challenges of implementing an integrated “optimized and socialized content marketing” approach within an organization. This is a reasonable...Read More

Entrepreneurs dream of building at least one successful, multi-million dollar company in their lifetime. Gurbaksh Chahal has already built three, and he’s still only 28. He sold his first online advertising startup, ClickAgents, for $ 40m to ValueClick, followed by his second company, BlueLithium, for $ 300m to Yahoo. His third venture, RadiumOne, has achieved...Read More

As more businesses are jumping on the content train, we had a chance to talk to Lee Odden who just released his first book Optimize: How to attract and engage more customers by integrating SEO, Social Media and content marketing. Odden gave us the scoop on why he wrote Optimize, how we can start integrating...Read More