How Can You Become A Better Influencer? Tip: You'll attract more bees with honey than you will with vinegar! Last week Lee Odden shared a post  on attracting the attention of influencers online.  Whether we’re talking about influencers with mass appeal, or those that have a closer and more personal relationship with their followers, each person...Read More

Next Tuesday I will be leading a workshop at the Yellow Pages Association meeting in Las Vegas that I’ve ambitiously titled, “Built to Last: the New Yellow Pages Organization.” The idea is to develop some understanding of how industry organizations will need to adjust to new realities of the business, which will include a more...Read More