A majority of UK consumers (55%) would prefer to see more relevant ads served to them online, while 52% are happy to see ads as they appreciate that it allows them to access free content. However, though 48% presumably aren’t happy to see ads, just one in ten would pay for ad-free content. A study...Read More
[Update: This blog post was updated at 3:00AM PST on 4/18. Default ad settings and smarter ad serving will now be available 4/19]Last year we introduced a new type of ad format that gave viewers choice over the ads they watched. These ads allow users to skip an ad after 5 seconds and are called...Read More
We are on the verge of a blog outreach campaign, to support our PR, affiliate marketing, linkbuilding and brand goals. We want to share the love where possible, and to hopefully receive a bit back. Cultivating relationships with bloggers is vital for any serious brand marketer. They can be a real asset to help you...Read More