This is part of our series of posts highlighting the new Google Analytics. The new version of Google Analytics is currently available in beta to all Analytics users. And follow Google Analytics on Twitter for the latest updates.This week we’re going a bit meta with an overview of the new Overview reports in the new...Read More

This is part of our series of posts highlighting the new Google Analytics. The new version of Google Analytics is currently available in beta to all Analytics users. And follow Google Analytics on Twitter for the latest updates. This week, a few engineers from our team are sharing improvements they’ve made to Map Overlay reports.In...Read More

Social gaming on Facebook may be past its prime, but don’t tell social gaming juggernaut Zynga that casual gaming is. The company, which went public late last year, yesterday reported $ 321m in revenue in the first quarter of 2012 — its highest quarterly revenue figure ever. All told, bookings rose to $ 329m, up...Read More

The following is a guest post contributed by Daniel Waisberg, Owner of Conversion Journey, a Google Analytics Certified Partner, and Founder of Online Behavior, a Marketing Measurement and Optimization portal. Google Analytics has recently launched a new set of reports called Social reports, which can be used to analyze on-site and off-site interactions with social...Read More

Amazon is the 800 pound gorilla of e-commerce, and to maintain its dominance, it has developed a number of competitive advantages that will make it harder for any other company to take its throne. Increasingly, one of those competitive advantages is Amazon Prime, which, among other things, offers customers free two-day shipping on all their...Read More