In the battle for fashion shoppers in natural search, research by I Spy Marketing shows that ASOS is trouncing the competition. The e-tailer appeared in the top ten for 66 out of 72 generic fashion search terms in Google – Amazon was the second best performing retailer followed by Debenhams. The Fashion Sector Report found...Read More

Getting Ahead With Search Engine Optimisation Consulting Services Search engine optimisation (SEO) is the process of making a website or webpage more visible in search engines or simply put, search friendly. Generally, the higher and the more frequent it appears on a search results page, indicated by the search engine ranking, the more traffic a...Read More

Google has had what it has called “comparison ads” for some time, but these comparison units are getting a new look in Google’s search results beginning today. Google hopes the change will better explain to searchers that comparison listings come from companies it has a commercial relationship… Please visit Search Engine Land for the full...Read More

Mobile search is a powerful channel for businesses to engage with customers that are searching for them or for their application. Last year, we introduced improvements to click-to-download ads, and for publishers, launched Custom Search Ads for Mobile Apps. Today we’d like to share several new features that will make it even easier for AdWords...Read More

Search Engine Optimisation Tips and Techniques Search engine optimisation (SEO) is becoming a buzz word beyond the virtual world. Big and small companies are taking notice of search engine optimisation design and development since these factors play an important role in getting noticed in the World Wide Web. Business people are always on the lookout...Read More