Recently I listed a bunch of creative 404 pages, which a) made for light reading, b) show that it is possible to deal with problems in an engaging way, and c) goes some way to prove that an interesting 404 page is an easy way of generating some extra link juice. Since it’s Friday here’s...Read More

Here’s a round up of some of the best infographics we’ve seen this week.  Stats include the decline and fall of Yahoo, viral video, shoppers’ views on personalisation, and why reviews matter to local businesses.  The anatomy of going viral (via: Harkable) Will shoppers share more information for a better experience? (via Lemon blog) Infographic...Read More

Gamification isn’t a new concept. Businesses have been trying to increase engagement by introducing game mechanics into their marketing for a few years now. One of the most obvious examples is Foursquare, which has developed its offering from a social game into a local search engine as it moves towards monetisation. But can gamification be...Read More

Thanks to testimony in the Oracle-Google lawsuit over the use of Java in Android, we now know just how high Google’s hopes for Android were in 2011. According to Google VP Andy Rubin, the search giant was looking for Android tablets to account for 33% of the tablet market last year. The good news for...Read More

Once again we’ve put together the most senior and influential job moves in the US. This time we cover influential moves from Coca-Cola to Anheuser-Busch, another surprise resignation at Microsoft, a new hire at Banner Bank, new hires at CBS and a retirement at Benetton Group. Anheuser-Busch InBev’s global chief marketing officer Chris Burggraeve has...Read More