A new online video training course is now available from lynda.com to help you get the most out of using Google Website Optimizer. It’s called Google Website Optimizer: Essential Training, and it’s created by David Booth of WebShare, one of our Website Optimizer Certified Partners and Seminars for Success Leaders. The course itself is available...Read More

Earlier this week we notified affected Website Optimizer users of a potential security issue with the Website Optimizer Control Script. If a website or browser has already been compromised by a separate attack, a hacker might also be able to execute malicious code by exploiting a bug in the Website Optimizer Control Script. We have...Read More

UTI revved up their conversion rate with Google Website Optimizer. By conducting rigorous testing, making design improvements to their landing pages, and increasing AdWords investment to capitalize on their higher conversion rates, UTI cut their cost-per-application request in half and increased their request volume by more than 700% in in marketing campaigns that used the...Read More

We’d like to introduce you to two new optimization guides: the One Click Optimizer and the Optimization Lab. These guides have been designed to provide you quick and easy-to-implement optimization tips to help you maximize your site’s revenue and performance. One Click Optimizer Do you own a news site, a classifieds site, a game site,...Read More