This week on the Reel Web we discuss changes YouTube has made to make things easier for content creators, Google’s new AdWord campaign and their attempts to solve video discovery limitations and more. YouTube Changes and Additional Features YouTube has made numerous changes recently to their uploader giving additional options and overall giving it a much easier...Read More

How important is influence with online marketing? Most professionals would say influence is pretty important, especially when it comes to social media. The notion is that a few key people can spread an idea to their audiences and networks, causing a brand’s content to “go viral” or at least gain more substantial distribution than if...Read More

Earlier this week we notified affected Website Optimizer users of a potential security issue with the Website Optimizer Control Script. If a website or browser has already been compromised by a separate attack, a hacker might also be able to execute malicious code by exploiting a bug in the Website Optimizer Control Script. We have...Read More

Your video’s soundtrack can be just as important as its visuals. Let’s face it: as cute as your kitten’s antics are, as amazing as your Little Leaguer’s home run, as radical as your buddy’s skateboard stunts, the ambient sounds captured with many videos leave something to be desired. We introduced AudioSwap to let you replace...Read More

ANNOUNCEMENT: We are very excited to share our new YouTube Creator Education site. Please visit this website to learn of new workshops, concerts, movie screenings, and more! UPCOMING EVENTS in LOS ANGELES: 4/23 at 7:00PM – Vlogging 101 Workshop When: Monday, April 23, 2012 from 7-8:30 PM Where: Los Angeles Who: YouTube Partners, limited to...Read More